How does myspace make money 2011




















Rupert Murdoch has finally given up. The buyer: Specific Media, an advertising network. The deal, which values MySpace at just six percent of what Murdoch paid for the property back in , has not yet been completed, but sources "close to the situation" have told Swisher that it's a sure thing. As part of the deal, MySpace's staff of will be cut in half and the top executives will be put on the fast track out.

Some reporters speculated at the time that Murdoch was just buying access to the social network's young demographic; he wanted to serve his advertisements against this group. February : TheFacebook. For the first time ever, poking becomes widespread on the Ivy League campus.

June : Myspace breaks one million unique visitors per month. October : REM posts album to Myspace, emulating thousands of smaller-name musicians who flocked to the site.

December : San Francisco Chronicle : "Users of Myspace could visit a profile of pop singer Hilary Duff and download three of her songs for free from a page surrounded by a marketing pitch for Secret Sparkle deodorant. January : Myspace hits a phase of exponential growth, gaining millions and millions of members in the first half of the year.

It claims 22 million members. September : The site's growth continues: 27 million members. October : Teen girl commits suicide after a friend's mom cyberbullies her. If you were looking to place preroll ads in front of music videos, Myspace might be a cheaper alternative than YouTube.

But before choosing to advertise on Myspace, do some research to find a local digital marketing agency. Comeback stories are real. Whether Myspace can make one happen, only time will tell. For now we take a step back, learn from their mistakes and consider how to seize the opportunities still present before us.

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